Privacy Policy

Effective 20 October 2026. Applies to the mobile game Across the World to You (Android, package com.busyastudio.busya; iOS once released) and to this website.

1. Who is responsible

For players outside Russia, the data controller is the game’s publisher named on its Google Play page (“we”); privacy requests go to personal@ivankolle.com.

For players in Russia, the controller is the developer, individual entrepreneur Ivan Kolle (INN 771687954422), under the Russian personal data policy.

2. What we collect

We do not collect your name, date of birth, precise location, contacts, photos or files.

3. Why, and the legal basis

• Running the game, saving progress and purchases: performance of our contract with you (Art. 6(1)(b) GDPR), i.e. the Terms of Service.
• Fixing crashes, improving the game, aggregate statistics: our legitimate interest in a stable game (Art. 6(1)(f)); data is keyed to the anonymous player code.
• Advertising: your consent in the EEA, UK and Switzerland (Art. 6(1)(a)); legitimate interest elsewhere. Without consent, ads are not personalised.
• Support, refunds, deletion requests: contract and legal obligations (Art. 6(1)(b) and (c)).

4. Who receives data

We do not sell personal data. We share it only with providers that make the game work:

• Google LLC / Google Ireland Ltd: Google Play billing; Firebase Analytics and crash diagnostics;
• AppLovin Corporation (AppLovin MAX) and the ad networks connected through it, including Google AdMob: advertising;
• Apple Inc.: App Store billing, once the iPhone version is out;
• Unity Technologies: device statistics on first launch (Unity Hardware Statistics: device model, OS version, graphics chip, memory);
• authorities, only when the law requires it.

5. Advertising and consent

Most ads are optional: you choose to watch a video to continue a run or get a bonus. Interstitial ads may appear after the results screen; the No Ads purchase removes them. In the EEA, UK and Switzerland the game asks for consent through Google's certified consent platform before any ad is shown. Anywhere, you can delete your advertising ID in Android Settings → Google → Ads.

6. International transfers

Our providers may process data outside your country, including in the United States. Where GDPR applies, transfers rely on the EU–US Data Privacy Framework or the European Commission's Standard Contractual Clauses.

7. How long we keep data

• progress and player code: while you play; deleted after 24 months without any contact from the game;
• analytics events: up to 14 months;
• purchase records: as long as tax law requires (typically 5–7 years);
• support emails: 3 years after the last message.

8. Your rights

You can ask for access to your data, correction, deletion, restriction, portability, and object to processing based on legitimate interest; you can withdraw consent at any time. You also have the right to complain to your data protection authority. Email personal@ivankolle.com; we answer within 30 days.

9. Deleting your data

Email us with the subject “Delete my data” and your player code from the game settings. Step-by-step instructions are on Data deletion. Uninstalling the game removes the copy on your device only.

10. Children

The game is made for adults and is not intended for children under 13. We do not knowingly collect data from children under 13 (under 16 in the EEA). If you believe a child has sent us data, write to us and we will delete it.

11. This website

The site serves its fonts and images from its own server. The hosting provider may keep short technical logs (IP address, time of request) for security.

Newsletter. If you subscribe to game news, we store your email address, the newsletter language and the time of your consent and confirmation. The data is stored on Yandex Cloud servers in Russia and is not shared with third parties. The subscription starts only after you confirm it with the link in our email. You can unsubscribe at any time with the link in every email; after that your address is deleted within 30 days. The consent text is a separate document: Consent to personal data processing.

Cookies and statistics. Visitor statistics (Yandex Metrica) are switched on only if you agree in the site banner. Without consent the site stores a single technical cookie with your choice. You can withdraw at any time by deleting the site's cookies in your browser. Details: Cookie Policy.

12. Changes and contact

We publish any new version here and announce important changes in the game. Questions: personal@ivankolle.com.